Luke on "[Plugin: Polylang] Woothemes front page issues with WPML string config file"

PS - I tried to change the loading method for Polylang as per the link below, but that didn't seem to fix it for me.

https://wordpress.org/support/topic/strings-added-to-strings-translation-tab-not-translating?replies=4

More info:
- it's a dynamic (woo framework) front page
- I'm using the latest stable Polylang on WP 3.8.4
- Optimize v. 2.3.6, woo framework 5.5.5